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Online sales verses high street bookstore sales - how do they compare?

Posted by Kerry McDuling (Publicious Book Publishing) on 24 October 2016

There is nothing more exciting than seeing your book at a bookstore the title peeking out amongst writers you might admire or aspire to. If you are lucky enough to have the cover facing out, shiny and colourful in its resplendence, then be even more grateful; shelf space is limited as publishers vie for attention in a hyper-competitive market and only the most eye catching book cover designs tend to be displayed. But how likely is it that your novel will even make it into a physical bookstore? By looking around at any major retailer, you wouldn't think it would be difficult, but for every book you see, there are countless others which didn't make it. Based on the trends of global book and Ebook distribution, I'd like to talk about the challenges and opportunities for getting your book sold at a physical retailer, compared to relying solely on Print on Demand (POD) and Ebook distribution channels. Like many industries today, the publishing industry is incred...
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Posted by Kerry McDuling (Publicious Book Publishing) on 24 August 2016
Have you always dreamt of being a children's author?  Or maybe you have been inspired by the children's books you have discovered whilst browsing in the book store for a child who is close to your heart?  I spoke with Publicious author of children's book Trip to Greece, Melina Mallos, about her tips for writing for children.  Melina, who was born and raised in Greece until the age of 6, is a high profile blogger and commentator on the subject of childhood intercultural understanding and appreciation for a number of years. She published her first bilingual children's picture book in 2015, titled Catch that Cat!  Publicious published her second book, Trip to Greece, a few months ago! Here is some advice for all those who are keen to explore the world of print on demand and Ebook distribution in the children's book sector. Once you have completed the hard part, which is creating the story, the rest is quite straight-forward. There are nume...
Posted in: Andy McDermott / Director   0 Comments


Posted by Kerry McDuling (Publicious Book Publishing) on 4 August 2016
Many authors who publish via affordable book publishing services underestimate the importance of a presence on social media. In actual fact, this is an important part of your book marketing/publicity strategy. Here is why you need to get tweeting, posting and commenting: Most popular authors have a strong following on their facebook, Instagram, Twitter and even YouTube platforms. This is where they share news and updates about their current and future book launches, tours and signings. Their 'fans' tend to know ahead of time when they have a new book coming out, and thanks to their social media fan base, authors sell a large number of books in pre-sales, before it has been even published.  Global Book/ Ebook Distribution and Print On Demand services (organised for you by your affordable book publishing service) allow authors to easily sell their book/s to people all around the World. Social media will reach people everywhere, so you can gather a globa...
Posted in: Andy McDermott / Director   0 Comments

Author Success Seldom Defined by Sales Figures Alone

Posted by Kerry McDuling (Publicious Book Publishing) on 21 July 2016

As an affordable self publishing service provider, I have worked with authors who have proudly published on a range of various topics from fiction to non-fiction, and from children's books to biographies and professional expert guides on a range of different industries, such as business, health and nutrition. For many of these authors, the goal for self publishing was never to sell trillions of copies of their book. Just knowing that their published Professional quality EBook (or printed book) has made an impact on a handful of people's lives has made the project worth their while. The authors themselves vary too, and hail from a large assortment of different professional and personal backgrounds. Many are first-time authors, cautiously and excitedly entering the world of Global Book and EBook Distribution, whilst others are virtually now experts at reaping the rewards of Print On Demand and affordable self publishing. The great thing is that affordable self pu...
Posted in: Andy McDermott / Director   0 Comments

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